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Sexuality, Popular Culture <br />and the Media

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Lecture Notes

Though social theorists have long been concerned with the alienating effects of technology, the Internet appears quite different from other communication technologies. Its efficacy, power, and influence, along with the anonymity and depersonalization that accompanies its use, have made it possible for consumers to more easily obtain and distribute sexual materials and information than ever before. With the widespread use of online dating sites, the medium has become an acceptable means for individuals to meet new partners. It is apparent that social networking sites, like Facebook, are well ingrained into the daily lives of young adults in the United States. Probably nothing has revolutionized sexuality the way the access to the Internet has. The Internet's contributions to the availability and commercialization of sex include live images and chats, personalized pages and ads, links to potential or virtual sex partners. The spread of the Web has made it easy to obtain information, solidify social ties, and provide sexual gratification. Like other forms of media, the Internet does not simply provide sexual culture, it also shapes sexual culture as well. With thousands of sexual health sites maintained online, new forms of media are also powerful tools for learning. Concerns associated with using new media to learn about sexuality and sexual health include the possibility that the information is inaccurate or misleading, and that those who turn to the media may turn away from real people in their lives.